The collaboration, announced for the National Reading Year, pairs HYPHNT’s Nova sneaker with Pan Macmillan titles and Spotify’s streaming platform.

Each shoe contains an NFC chip; when a smartphone is held near the sneaker, the Spotify app opens and plays the selected audiobook.

The launch features John Patrick Green’s popular InvestiGators graphic novels, with plans to add further Pan Macmillan stories over time.

Company data cite that 47% of children and young people listen to audiobooks or podcasts, 56% of those do so weekly, and 50% feel the experience mirrors reading.

Spotify research also shows 68% of parents who listen to audiobooks use them to promote reading at home, underscoring the project’s aim to blend everyday footwear with literary content.