Johannes Feifel launched his own bookshop in Regensburg, positioning it as a specialist retailer for fantasy and romantasy titles.
The venture began when Feifel sold seven Pokémon cards, using the proceeds to fund the store’s opening.
From its inception, the shop’s concept was clear: to cater to readers seeking imaginative and romantic speculative fiction.
Feifel’s approach reflects a growing niche market for genre‑specific independent bookstores in Germany.
The new outlet joins Regensburg’s cultural scene, offering a curated selection that blends classic fantasy with emerging romantasy works.